Case study ↘ Sennen Surf Co., Cornwall
A surf brand worth taking home.
Sennen is one of Cornwall's best loved surf beaches. We built Sennen Surf Co. an own brand range that visitors actually want to wear long after the holiday, from washed crews to organic tees & a kids range, sampled before Easter & on the shelves for the summer rush.
The Sennen Surf Co. mark, presented to the client in our apparel visuals deck.
The brief.
Sennen gets packed every summer with surfers, families & day trippers. The shop needed its own range that felt like a proper surf brand, not a souvenir, & could hold its own next to the big labels on the rail.
We designed the range around a simple hand drawn hexagon mark, then specced every piece down to the print size & position so it looks right on every size, adult & kids.
From visual to spec ↘
Every detail signed off.
Pigment washed crew in Cement, ivory print left chest & full back.
The tech spec we sign off before anything gets made: fabric, weight, colour, print colour, size & position.
Pigment washed crew
300gsm cotton blend
90mm left chest
255mm centred
What we made.
- Range plan & designBuilt around the hexagon mark
- Apparel visuals deckMock ups on real garments
- Tech specsPrint sizes, positions & colours
- Pigment washed crewsIvory & tonal sage prints
- Organic tees & kids rangeTees & hoods for the whole family
More work ↘